One desk per part of your marketing, each with the plan, the work and the numbers for that part in the same place. Open any of them below and you are looking at the real screen, not a diagram of it.
A dedicated desk to manage everything about your website and its SEO in one place — every page, what it is meant to win, and how far along it is.
A dedicated desk to find the terms worth owning and track where you sit on each one, with the intent behind every search beside it.
A dedicated desk to keep every listing, map result and review about you correct, current and in one place.
A dedicated desk to plan, build and run your paid campaigns in one place — with what each one costs and what it brought in on the card.
A dedicated desk to track what the assistants say when someone asks for a business like yours — and to get you named when they don’t.
A dedicated desk to build, price and run your offers in one place — from a rough idea to redemptions counted.
A dedicated desk to watch the businesses you actually lose work to, measure by measure, with your own numbers in the first column.
All eight stages of your marketing funnel come back scored against your trade, and the weak ones decide which desks you actually open this month — and which you can leave shut.