Pay per hour

Strategy Squad

The plan the other twelve squads work to. The Strategy Squad establishes who you are selling to, what the funnel looks like today, and which stage to fix first — before any money is committed.

Ideal customer and competitorsMarketing strategy and planRoadmaps and funnel auditsConversion improvements

What the Strategy Squad does by the hour

7 jobs with no fixed edge — the kind that run monthly, change as they go, or depend on what the last one found. Each becomes a to-do in your workspace, added by you, by 10x, or by the squad itself as the work turns things up.

Identify the Ideal Customer Profile for Your BusinessTo-do
Analyse and Review Your Competitors OnlineTo-do
Build a Marketing Strategy for Your BusinessTo-do
Create a Marketing Plan for Your BusinessTo-do
Create a Marketing Roadmap for Your BusinessTo-do
Build a Content Strategy for Your BusinessTo-do
Audit Your Full Marketing FunnelTo-do

How the hours actually work

  1. 01Your funnel is scored across all eight stages, against your own trade rather than a number we invented.
  2. 02If the stage this squad owns comes back Weak or Critical, you activate it and approve a block of hours.
  3. 03To-dos land in your Road Map — added by you when you know what you want, or by 10x when the diagnosis does.
  4. 04The squad executes them. Every to-do carries an owner, a deadline and the hours it took, visible as it happens.
  5. 05Next month the same eight stages are re-scored, so you can see exactly what the hours bought.

Why this is not a retainer

A retainer commits you to a fixed amount of work every month whether or not that part of your funnel is the problem. Hours are approved against a stage that has been measured and found weak, and the squad is switched off again when it is not. You see what each hour went on, and you can stop at the end of any block.

Before you activate anything

See which stage is actually costing you customers.

The diagnosis is free and takes about five minutes to set up. If the Strategy Squad is not what your funnel needs this month, it will tell you that too.

Join 10x & Start with a Free Diagnosis →