Campaigns pointed at the funnel stage that came back weak, not at whatever had budget last month. The Paid Ads Squad sets up, audits and optimises Google and Meta — and tells you when the answer is to spend less.
16 jobs with no fixed edge — the kind that run monthly, change as they go, or depend on what the last one found. Each becomes a to-do in your workspace, added by you, by 10x, or by the squad itself as the work turns things up, and the hours are billed at 20 credits / hour.
A retainer commits you to a fixed amount of work every month whether or not that part of your funnel is the problem. Hours are approved against a stage that has been measured and found weak, and the squad is switched off again when it is not. You see what each hour went on, and you can stop at the end of any block.
The diagnosis is free and takes about five minutes to set up. If the Paid Ads Squad is not what your funnel needs this month, it will tell you that too.